Elian Azel, Fernanda, Jurusan Administrasi Niaga, Politeknik Negeri Bandung, Bandung 40012, Indonesia
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Prosiding Industrial Research Workshop and National Seminar Vol 13 No 01 (2022): Vol 13 (2022): Prosiding 13th Industrial Research Workshop and National Seminar (IRWNS) - Articles
Analisis Persepsi Uses and Gratification Theory dan Minat Beli: Studi Kasus Parfum Brand Lokal di Indonesia
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